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gk2gk: Assisting Geeky Singles Find a Leia on their Han Solo — And The Other Way Around

The small Version: With programs like “the top Bang principle” and games like wow raising in popularity almost every day, it’s no longer an insult to contact some one a nerd. Indeed, the majority of people these days would probably go on it as a compliment. Which is particularly so of individuals at, a dating website that encourages singles to accept their particular interior nerd, nerd, or dork and helps all of them get a hold of their own perfect match — because every Han Solo needs his Leia (and vice versa).


I was 12 years old whenever I first read “Harry Potter and also the Sorcerer’s rock,” and I got very into it that We finished the publication within just each and every day.

My love for the storyline about The kid Just who Lived has actually only expanded deeper as the decades have gone by. I remember waiting in line with my personal sister at Barnes and Noble for all the launch of “Goblet of flames” and visiting the midnight exhibiting of “Order in the Phoenix.” We have a lightning bolt tattoo and a Harry Potter playlist on Spotify. I-go to Harry Potter sunday at Universal Studios per January (with pride dressed in my Slytherin colors!) and view the marathons whenever they’re on television.

Like millions of others, I grew up with Harry, Ron, and Hermione, and their quest has affected my life in a lot of methods. Whether it’s Harry Potter or another book, flick, or computer game, becoming passionate about a concern usually shapes whom everyone is, which they truly are friends with, plus which they date — no any realizes that a lot more than

Founded in 2004, gk2gk may be the initial dating site for solitary geeks, dorks, and nerds (no matter if they’re into Superstar Wars, Anime, or Cosplay) to locate like-minded folks for friendship, a date, an union, and/or wedding.

Attain a peek in to the enjoyable, unique arena of gk2gk while the similarly geeky people behind the website, we achieved out over Senior Internet Manager Erica Roth, who contributed everything with us.

“Mingle” & Some other involved qualities inspire Singles to open up Up

The gk2gk sign-up is actually a familiar one: it takes only 2 moments to create a profile with basic info like your age, gender, look, and perfect time. However, gk2gk takes it one step further by inquiring users to classify themselves as a “music lover,” “sporty,” “artistic,” or several other geeky yet caring terms and conditions.

Absolutely even a part within profile for responding to much more questions like “Any time you could carry out meal with anyone, who does it be and why?” “what is actually your preferred game?” or creating a question of your own, which are included in the matching process. You’re additionally motivated to integrate keyword phrases within profile for better matching (age.g., “Larping,” “Dungeons & Dragons,” or “Sailor Moon.” The target is to personalize all of them around you can easily.

Just what gk2gk additionally excels at is actually the interactive characteristics such Mingle, a merry-go-round of matches that asks “Is it possible you embark on a romantic date with him/her?” state no and you are found another profile. Say yes and you’re given facts about the individual and certainly will send them a solution to just one of one’s concerns to make the journey to understand one another more.

Through this one-of-a-kind system, gk2gk has the capacity to study from their members’ on-site behaviors and create fun, offline-like relationships that finally create much better connections.

“The interactive features on the site truly help you to start,” Erica stated.

The Inspiration Behind gk2gk — Geeks Helping Some other Geeks

Spencer Koppel got the concept for a geek-specific dating internet site in 2004 after going through a splitting up. Newly solitary and a self-proclaimed nerd, Spencer ended up being sick and tired of the shortage alternatives for people like him who had been into computers, crossword puzzles, comic books, and comparable passions — and who failed to put emphasis on look and social status.

“Looks aren’t essential in terms of which i might be interested in,” Spencer told “It’s even more, do we have usual passions? Do we take a look at same type of guides?”

The guy shown their frustrations to their daughter, Laina, exactly who recommended he get matters into his personal hands, so the guy performed and launched gk2gk right after.

In 2015, Spencer passed the gk2gk rod to Avalanche LLC, a company that builds and markets effective internet sites like his (their first release becoming in 1997 on romantic days celebration). Avalanche is now offering over 20 conventional and niche websites when you look at the matchmaking sector, with a combined 5 million+ subscribed people (2 million on gk2gk alone) in more than 100 nations and 100,000 brand new singles joining on a monthly basis.

“We like in the really love company,” their motto says.

Behind the amazing figures is a group that is equally geeky just like the folks they help. If they’re not performing things such as participating in Comi-Con collectively, they’re finding pleasure in their specific geeky passions — eg Chief Executive Officer Meir Stralhberg watches “Superstar Trek,” CFO Peder Sahlin practices picture taking and knows the value of a Hawaiian top, and Director of Marketing Carlos Ealdama gathers classic shoes.

“Im, particularly, a movie enthusiast,” Erica added.

Final Thoughts

gk2gk features converted the internet online dating world for geeks, so that as a guy geek, i truly respect that. a geek is just a person that is passionate about one thing — should it be a guy playing WoW, a lady obsessing over Harry Potter, or a group of individuals reveling inside their provided interest. Each of us just want to satisfy someone special who becomes us, and gk2gk is streamlining that procedure.

“‘Geek’ is actually a pretty broad term, so it can indicate different sorts of people, whether they’re tech savvy or contemplating science-fiction or online gaming or comics. Even though gk2gk is actually a niche dating site, there’s an extensive selection possibilities within that market,” Erica said.

For the reason that same vein, Erica included that the objective for gk2gk would be to carry on achieving a larger, more varied audience, particularly in terms of attracting more women.

“We really would like to get more girls in to the program so it is an even playing field and individuals have a much better user experience,” she stated.